March 29, 2018

Strava Expands Community With New Gym & Studio Sync Partners

SAN FRANCISCO – March 28, 2018 – Strava continues to grow beyond outdoor running and cycling as it adds 10 more Gym & Studio integrations. The platform’s newest partners join strength-training apps like Fitbod and studio workouts including Flywheel extending its ability to better serve athletes.

Driven by lack of time and inclement weather, indoor workouts are on the rise. More than 75 percent of Strava athletes do activities other than run or ride outdoors at least once a week. According to Strava, strength training, indoor running and cycling, swimming, and yoga are most popular. Gym & Studio Sync enables athletes to share more of these workouts to Strava with the rest of their fitness experiences. Once connected to Strava via a Gym & Studio Sync partner app, workout data, analysis and photos flow seamlessly to your Strava profile and training log. Online experiences of meditation and yoga with YogaGlo, an at-home workout with barre3 or Sworkit will now appear alongside outdoor rides and runs in your Strava activity feed.

 

“Our athletes don’t have one single way they workout–they like to mix it up–a trail run, some strength training and a studio class all in the same week,” says James Quarles, Strava CEO. “Today’s athlete  expects a level of connectedness and community to stay motivated. There hasn’t been a great way to connect your outdoor activities with your indoor training. Wherever you sweat, we want it to have a home on Strava. The rapidly growing ranks of Strava Gym & Studio Sync partners have developed the best digital experience for their athletes and we’re excited to make those experiences count on Strava.”

 

Learn more about Gym & Studio Sync here.

 

Strava’s newest partners include:

  • Barre3, a fitness company that offers hundreds of online barre videos and new streaming workouts each week.
  • Concept2, which helps athletes train with their indoor rowers, the SkiErg and BikeErg.
  • FitReserve, the premier multi-studio fitness membership with access to over 100,000 classes at 750 studios in NYC, Boston and Washington, D.C.
  • The Sufferfest, a comprehensive training app for time crunched cyclists and triathletes with unlimited streaming to a library of workouts and videos designed by elite coaches.
  • Sworkit, which provides athletes and beginners with highly effective bodyweight workouts that fit into the exact amount of time you specify.
  • Technogym, the world-leading international supplier of technology and design-driven cardio, strength and functional equipment starting with their MyCycling line.
  • TrainerRoad, which makes cyclists faster through their proven, all-in-one training system of structured indoor workouts, science-backed training plans and analysis.
  • Weav Run, a music running app that seamlessly syncs songs to match your every step.
  • Yogaglo, an online yoga and meditation platform that features thousands of professionally-filmed yoga, meditation, and lecture classes.
  • Zwift, the at-home training game connecting athletes around the world to ride, run, race, and train together.

 

Last year Strava announced integrations with Zwift, Peloton, Fitbod, Flywheel and numerous other indoor partners in a move to add value to their community of athletes, 37% of which are working out indoors more than they did the previous year.

 

Strava’s vast reach of their global athletic community, grows by one million new members every 40 days. Download Strava for iOS or Android and upgrade to Strava Premium to access advanced features. To learn more about Strava, visit www.strava.com. To learn more about how brands, businesses and organizations can work with Strava and connect to a global community of athletes, visit business.strava.com.

 

About Strava

Strava is the social network for athletes. Our mobile apps and website connect millions of active people every day. All athletes belong on Strava, no matter where they live, which sport they love or what device they use. Join the community at strava.com.

 

Our favorite stats:

  • 16 activities uploaded every second, 11 million every week
  • 300+ compatible mobile phones and GPS devices
  • 140+ employees, most in San Francisco with more in Hanover and Bristol
  • 1,100+ professional athletes are on Strava
  • 1 million athletes join every 40 days
  • 2.3 billion kudos given between athletes last year
  • $7.99 a month to make the most of your sport with Premium, or $59.99 a year
  • 130+ cities making commuting better with Strava Metro

 

Media Contact:

Max Borges Agency for Strava

305.204.9291

strava@maxborgesagency.com

 

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About Barre3

Barre3 is a fitness company that transcends exercise to cultivate balance, resilience and foster connection between body and mind. With hundreds of online videos and new streaming workouts each week, B3 Online lets you be at home in your body, wherever life takes you.

 

About Concept2

We’ve been making world class rowing products since 1976. Applying over 40 years of innovation, Concept2 manufactures indoor rowers, the SkiErg and BikeErg. Have confidence in your workout data with the Concept2 Performance Monitor, included on all our products. The Performance Monitor provides reliable and comparable data to help you track and compare your workouts. Concept2 offers free motivational resources such as the Online Logbook and Challenges. Our products will help you get fit, stay fit, win your race or train for your primary sport.

 

About FitReserve

FitReserve is the premier multi-studio fitness membership that allows you to mix and match workouts and choose from over 100,000 monthly classes across a curated selection of the best studios and gyms in New York City, Boston, and Washington, DC. FitReserve provides access to entire studio schedules (including peak class times) at up to 50% off retail, plus exclusive partner perks.

 

About The Sufferfest

The Sufferfest is a comprehensive training app for time-crunched cyclists and triathletes with  unlimited streaming or offline access to a massive library of structured cycling, running, triathlon and workouts, 30 Yoga for Cyclists videos, and a 10-week Mental Training Program. Every workout is designed by elite coaches and sports scientists to provide maximum benefit with minimum time, combining killer soundtracks, engaging storylines, and exclusive footage of the world’s biggest professional races. Connection to smart trainers and other fitness devices allows you to train to specific targets, analyze performance data, and share instantly to Strava.

 

About Sworkit

Over 25 million people use Sworkit because it’s the smartest workout program ever. You choose what kind of workout you want and how long you have, then Sworkit will show you exactly what to do. You’ll never get bored with Sworkit’s 100+ built-in workouts and the ability to build custom workouts with our library of over 300 exercises.

 

About Technogym

Founded in 1983, Technogym is a world leading international supplier of technology and design driven products and services in the Wellness and Fitness industry. Technogym provides a complete range of cardio, strength and functional equipment alongside a digital cloud based platform allowing consumers to connect with their personal wellness experience anywhere, both on the equipment and via mobile when outdoors. With over 2,000 employees and 14 branches globally, Technogym is present in over 100 countries. More than 80,000 Wellness centers and 200,000 private homes in the world are equipped with Technogym.

 

About TrainerRoad

TrainerRoad makes cyclists faster through their proven, all-in-one training system. Riders of all disciplines use TrainerRoad to perform structured indoor workouts, follow science-backed training plans, and analyze their progress with easy-to-use performance analysis tools.

 

About WeavRun

Weav Run was born from a simple question: we move to music when we’re exercising, but what if music could respond and adjust to US? So we created a running app that seamlessly syncs music with your tempo. Speed up — so do the songs. Slow down — the music follows, all without sounding like the Chipmunks. Moving in sync with music releases a flood of endorphins that lights your brain up like a Christmas tree, delaying fatigue, helping to fight pain, and maximizing performance. The bottom line? For both new and seasoned runners alike, running with music will never be the same.

 

About Yogaglo

YogaGlo is an online yoga and meditation platform that features thousands of professionally-filmed yoga, meditation, and lecture classes for only $18/month. Our intention is to empower people from all around the world to engage with yoga, a practice that goes far beyond physical asanas on a mat.

 

About Zwift

Zwift is the fitness company born from gaming. We’re dedicated fitness enthusiasts that also happen to be experienced software and video game developers. Combining that passion and deep understanding of the fitness world, Zwift is the first company to use massive multiplayer gaming technology to bring the outdoor experience indoors. Athletes from around the globe can train and compete with each other in rich, 3D-generated worlds simply by connecting their existing devices & hardware (e.g. cycle trainers, power meters, treadmills heart rate monitors, etc) wirelessly via open industry standard ANT+ and BLE. From friendly competition, to racing & structured training programs, Zwift is building a community of like-minded athletes united in the pursuit of a better social fitness experience.