Strava for Runners

We are thrilled to let you know that Strava for runners is now live and ready for you to try at Strava.com.

After uploading your run to Strava, you will now see details around your split times, pace and best efforts by distance, to name a few of the motivational features in Strava Running. Premium members will also enjoy detailed Pace Zone Analysis — so you can better align your workouts to your goals — along with the ever-entertaining Suffer Score, as well as filtered leaderboards to compare yourself against runners most similar to you. Learn more about Strava Premium.

Since 2009, Strava has been dedicated to creating the best online experience for cyclists and we are hard at work on more innovative experiences that deliver fun and motivation for athletes on two wheels. It has been our intention all along to bring Strava’s social fitness approach to athletes dedicated to other sports and to do so with sport-specific functionality. We recognize that what runners need from their Strava experience is different in important ways from what cyclists need. In building Strava Running we’ve been working closely with all types of runners in order to develop the tools and data that are the most meaningful and motivational. That said, Strava Running is just getting started. You can help improve Strava Running in a couple of ways:

1.  Give us feedback. Help us make Strava for runners exceptional by taking this short survey.  If you’re a runner on Strava, a link to this survey will appear on your dashboard.
2.  Spread the word. Invite friends and fellow runners and bring more competition and motivation to Strava.
3.  Create a run segment. Watch this short video and learn how. The more segments out there, the more you can track your progress and climb those leaderboards.

You can track all your runs by downloading the Strava Cycling app to your iPhone or Android, or by using your Garmin device. Although our app says “Strava Cycling,” you’ll be able to track you runs – Strava Running app coming soon!

Keep Running!

The Road to Providing the Best Social Fitness Experience Ever

For those of you skimming this post at home, there are three things I want you to know about Strava’s release, due out early next week:

1. Strava’s free plan now has unlimited uploads
2. Strava is introducing innovative training tools
   
3. Strava Running is here — in beta

Bringing you the best social fitness experience on the planet
Strava is on a mission to bring the world’s best social fitness experience to the global community of athletes. We want you to feel rewarded, entertained and empowered to achieve your goals every time you use Strava. We will never stop innovating, experimenting, and creating new ways to motivate you to live an active, healthy lifestyle with a renewed sense of adventure. That’s why we are introducing some big changes to the Strava experience next week. Here we go…

GONE! No more monthly upload limit on Strava’s free plan
We have been hard at work developing new features that allow our free and paid plans to be differentiated by cutting-edge features instead of quantity of uploads. We believe that nothing should hinder you from reaching your goals and adding more competition to your training. Soon all Strava users will be able to upload activities to their heart’s content as there will no longer be a monthly upload limit on Strava’s free plan.

The Strava experience now offers new insights
What can you get for $6 these days? For one thing, a scoop of gelato and an espresso at Morano Gelato in Hanover, NH — the favorite new spot for our Strava East team. But, I digress…After our release next week, when you subscribe to Strava for $6/mo (or $59/yr when you subscribe for 12-months) you’ll get new insights, analysis and motivation to help you reach your goals and spark your competitive spirit. Enjoy features like advanced leaderboard filters by age, gender and weight groups, heart rate and power analysis, and deeper physiological reporting on your performance. With Strava’s new training tools, you are investing in your own performance and you’ll get even more benefit out of all the time you put in on the road and trail. You’re worth it. (And you can still buy the gelato+espresso.)

Announcing Strava Running Beta
Initially, Strava focused solely on the needs of cyclists. It has been our intention all along to bring Strava’s social fitness approach to other sports. We believe that sport-specific functionality is the key to achieving Strava’s vision to be the trusted source of inspiration for all athletes. That’s why we are very excited to deliver running specific features to you next week. Upload a run and see what we mean. Please send your feedback and ideas so we can continue to make both cycling and running a world class experience. Not a runner? Invite your friends who run to Strava and you’ll be able to follow them and see their runs in your activity feed.

Stay Tuned
Our product road map is full of killer new features and functionality. So, the value you get from Strava, on both web and mobile apps, on free or paid plans, will just keep going up. We’ll provide a full review of next week’s release via our blog when it goes live. Stay connected with us and join us for the ride, er… run. (@Strava, Facebook, and watch for our email newsletter).

Site Performance Update – 8:30pm PDT

One of the boxes at Amazon responsible for serving maps went down today at approximately 5:30pm Pacific. Though we brought a new server online it has taken several hours to fully restore site performance to normal. Performance should be normal as of this post and all ride data has been secure throughout. We are sorry for any inconvenience. Please contact support@strava.com if you have any questions or concerns.

We Apologize for the Unexpected Downtime, Status Update

Strava went offline for a little over 2 hours yesterday afternoon, due to a failure of our web servers. If you tried to get to strava.com during this time you saw a server error message, which wasn’t very helpful. Normally, when we perform updates to the site, we post a maintenance page to let you know. It took us about 45 minutes, working with our hosting provider, to trace the cause of the problem. Once we were able to bring our servers back up, we posted our maintenance page, and then upgraded our web server software. We also made some upgrades we had planned for a later date, namely moving to a larger server cluster.

Today, we are experiencing intermittent issues with our database server, and are again working to try and resolve this problem as quickly as possible.

We’re very sorry for the inconvenience this is causing you. It’s not the way we like to run things at Strava, and we know it’s important to you to be able to upload and view your rides and data when you want to. We will post another update when we are back online and everything is stable. If you have any additional concerns, please contact the team at support@strava.com.

UPDATE: Yesterday (Thursday), we upgraded and reconfigured our database server. This should resolve the problem going forward, as well as provide some additional performance improvement. We will continue to tightly monitor server performance over the next couple of days, and next week we will work to put additional processes in place to help prevent outages of this duration from happening again.

Strava is Looking for an Online Marketing Manager

Strava is building its marketing team and we’re looking for an Online Marketing Manager to own online customer acquisition and social media strategies. If you have a passion for SEO, acquisition cost analytics, and affiliate marketing programs all in consumer web companies and have exceptional written, verbal, statistical and analytical skills, then we want to talk to you! We have a great team of people here at Strava. We’ll want to know that you too connect at your core with Strava’s mission: engaging and motivating avid athletes everywhere to get out and do amazing things.

This position is in San Francisco, California. You can read more about the job here: http://www.strava.com/careers/online-marketing-manager

A Strava Kit and lifetime Strava Velo membership to anyone who refers someone that we hire! Pass it along…